Johnson's ^® Top-To-Toe™ hair & body baby bath gently cleanses delicate newborn skin and as mild as pure water.

Newborn skin both absorbs and loses moisture faster than adult skin so it needs superior moisturization

• pH Balanced & Hypoallergenic

• Suitable for newborns from first use

• Tested with pediatricians

Watch these demos to see what makes JOHNSON’S^® baby TOP-TO-TOE™ wash perfect for baby skin. These are for creative visualization pusposes only to show product efficacy.

Remove seal to open. Wet baby's body with warm water, apply bath with your hand, wash cloth or puff, gently lather & rinse.

For best results, use with Johnson’s^® lotion or oil.

WARNING: Use under adult supervision.
SAFETY TIP: Keep out of reach of children.
STORAGE: Store in dry cool place and away from direct sunlight.

We design for safety and efficacy, and we prioritize naturally-derived ingredients where possible.

Ingredients (INCI):

• Ethylhexylglycerin

• Fragrance

• Citric Acid

• Sodium Methyl Cocoyl Taurate

• Sodium Benzoate

• Decyl Glucoside

• Phenoxyethanol

• PEG-150 Pentaerythrityl Tetrastearate

• PPG-2 Hydroxyethyl Cocamide

• PEG-80 Sorbitan Laurate

• Glycerin

• Water

• Cocamidopropyl Betaine